The 80/20 Institute
The Strategy Deployment Process — front cover
The Strategy Deployment Process · The Field Guide — front cover

Eighty20 Publishing · The Field Guide

The Strategy Deployment ProcessThe Field Guide

Fillable PDF availableAlso in print: paperback and coil-bound

The X-Matrix, the bowlers, the monthly review master — the instruments that carry a signature to a number.

Buy the Field Guide

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Available digitally · October 5, 2026.

Read it, then work it

The book makes the case.
The Field Guide does the work.

The Strategy Deployment Process keeps the narrative and the method. The Field Guide holds the working paper: the instruments, worksheets and exercises, ready to fill in for your own business.

Letter-size and built to be written in: a fillable PDF, plus paperback and coil-bound print editions.

Editions

Formats and ISBNs

  • Paperback, letterRetail list: US $29.99 · CA $39.99Available on AmazonISBN 979-8-953021-25-8
  • Coil-bound, letterRetail list: US $39.99 · CA $52.99Availability pendingISBN 979-8-953021-26-5
  • Fillable PDFDirect download: US $10 · Retail list: CA $26.99Available digitally · October 5, 2026ISBN 979-8-953021-27-2

For teams

Work it together.

Each person who fills in the Field Guide needs their own copy. For a leadership team, a cohort or a portfolio, ask about team and bulk orders.

Team and bulk terms

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